Yesenia is struggling with adjustments to the fall schedule. Which marketing function is she struggling with?

The correct answer relates to Supply Chain Management because adjustments to a schedule generally involve the effective coordination of resources, materials, and information necessary for the operation of an organization. In the context of a fall schedule, which could include courses, classes, or other activities, adjustments often require a careful analysis and organization of various elements to ensure that everything is aligned and operates smoothly.

Supply Chain Management focuses on overseeing and managing the flow of goods and services, as well as the movement of materials from suppliers to customers. In educational settings, this could involve making sure that the necessary resources (like faculty, classrooms, and materials) are available and properly allocated in accordance with the scheduled adjustments.

By contrast, product management would involve the development and lifecycle management of a specific product, market research pertains to gathering and analyzing data about consumer needs and preferences, and sales forecasting is concerned with predicting future sales based on various metrics and analyses. None of these options directly address the logistical and organizational challenges that come with making adjustments to a schedule, which is why they are less relevant than Supply Chain Management in this scenario.